This Privacy Policy explains how themaltstersarms.co.uk ("we", "us", or "our") collects, uses, and protects the personal data of visitors to our website. Themaltstersarms.co.uk acts as the data controller for all personal information processed in connection with your use of this site. By continuing to browse themaltstersarms.co.uk, you acknowledge that you have read and understood the practices described below. This policy was last updated in 2026 and applies to all users accessing our site from Great Britain and beyond.
Information We Collect
Information You Provide
- Contact form submissions: your name and email address when you reach out to our team.
- Newsletter sign-ups: your email address if you opt in to receive updates from themaltstersarms.co.uk.
- Comments or feedback: any content you voluntarily submit through on-site feedback features.
- Correspondence: records of any emails or messages you send directly to us.
Information Collected Automatically
- IP address and approximate location derived from your network connection.
- Browser type, version, and operating system for compatibility and analytics purposes.
- Pages visited, time on site, and referral URLs collected via analytics tools.
- Cookie identifiers stored on your device when you visit themaltstersarms.co.uk.
- Affiliate click data, including which casino operator links you interact with on our review pages.
Cookies We Use
Themaltstersarms.co.uk uses cookies to ensure the website functions correctly, to understand how visitors engage with our Casushi casino review content, and to support our affiliate partnerships. You can manage your cookie preferences at any time through your browser settings or our consent tool.
| Cookie Type | Purpose | Retention |
|---|---|---|
| Essential | Enables core website functionality, security, and session management on themaltstersarms.co.uk. | Session / up to 1 year |
| Analytics | Tracks page views, traffic sources, and user behaviour to help us improve our casino review content. | Up to 2 years |
| Affiliate / Marketing | Records clicks on operator links so that referral commissions from casino partners can be attributed correctly. | Up to 90 days |
| Preferences | Remembers your cookie consent choices and any display preferences you set on themaltstersarms.co.uk. | Up to 1 year |
| Third-Party | Set by embedded tools such as social sharing widgets or video players included in our review pages. | Varies by provider |
How We Use Your Data
- To deliver, maintain, and improve themaltstersarms.co.uk and its casino review content.
- To respond to enquiries, feedback, or support requests submitted by our visitors.
- To send newsletters or promotional updates to users who have explicitly opted in.
- To analyse website traffic and user engagement, helping us produce more relevant Casushi and broader casino reviews.
- To track affiliate referrals and fulfil our obligations to casino operator partners.
- To comply with applicable legal obligations and enforce our terms of use.
- To detect, prevent, and address fraudulent activity or security incidents affecting themaltstersarms.co.uk.
Legal Bases for Processing
Themaltstersarms.co.uk processes personal data in accordance with the UK GDPR and, where applicable, the EU GDPR. We rely on your consent for the placement of non-essential cookies and for sending marketing communications — you may withdraw consent at any time without affecting prior processing. For operational activities such as website analytics, fraud prevention, and affiliate tracking, we rely on our legitimate interests as a publisher and affiliate business, having balanced those interests against your rights and freedoms. Where we are required to comply with a legal obligation, that obligation serves as our lawful basis.
Third Parties & Affiliate Links
Themaltstersarms.co.uk contains links to third-party casino operators, including Casushi. When you click an affiliate link, you will be directed to the operator's own website, which is governed by that operator's privacy policy — themaltstersarms.co.uk is not responsible for their data practices. We use third-party analytics providers (such as Google Analytics) to help us understand site performance; these providers may process your data on our behalf under appropriate data processing agreements. We do not sell your personal data to any third party.
Your Privacy Rights
- Right of access: request a copy of the personal data themaltstersarms.co.uk holds about you.
- Right to rectification: ask us to correct inaccurate or incomplete personal data.
- Right to erasure: request deletion of your data where there is no compelling reason for us to continue processing it.
- Right to data portability: receive your data in a structured, machine-readable format.
- Right to object: object to processing based on legitimate interests or for direct marketing purposes.
- Right to restrict processing: ask us to pause processing your data in certain circumstances.
- Right to withdraw consent: withdraw any consent you have given at any time via our cookie settings or by contacting us.
To exercise any of these rights, please contact the themaltstersarms.co.uk privacy team using the details in the Contact section below. We will respond within 30 days. If you are dissatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
Data Security & Retention
Themaltstersarms.co.uk implements appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. We retain personal data only for as long as necessary to fulfil the purposes described in this policy, or as required by law. Contact and newsletter data is retained for as long as you remain an active subscriber or enquirer and is deleted promptly upon a valid erasure request. Automatically collected analytics data is retained in line with the cookie retention periods outlined in the table above.
Contact
If you have any questions, concerns, or requests relating to this Privacy Policy or the way themaltstersarms.co.uk handles your personal data, please contact our team by emailing us at privacy@themaltstersarms.co.uk. You may also write to us at the registered correspondence address listed in our terms of use. We are committed to addressing all privacy-related enquiries promptly and transparently.